About

Developed by Flavor Is Art

THE BRAND

Our Mission

Our mission is to demonstrate the cultural, tourism, and economic value of HBCU events, help HBCUs generate new revenue from the audiences they attract, and ensure those events are recognized and supported as valuable tourism assets by the destinations they impact.

Who We Are

Powered by our proprietary software, Ticketality, HBCU GameTrip is an exclusive, HBCU-only ticketing, travel, and engagement platform designed to help institutions increase revenue, drive attendance, and capture the full economic impact of their events.

Built in partnership with HBCUs, the platform connects your games, events, fans, and alumni into one seamless ecosystem where ticket sales, travel bookings, and cultural engagement all work together to generate measurable value for your institution.

HBCU GameTrip is not a general ticketing platform. It is a dedicated infrastructure built specifically for HBCUs.

Core Value to HBCUs

Increased Attendance & Fan Engagement

Reach alumni, fans, and culturally engaged audiences through a platform designed specifically to promote HBCU experiences.

New Revenue Streams Beyond Tickets

Generate additional income through integrated travel and hospitality commissions tied directly to your events.

All-in-One Ticket + Travel Experience

Fans can purchase tickets and book hotels and travel in one seamless flow—reducing friction and increasing conversion.

Institutional Control & Ownership

Maintain full control over your brand, ticketing, pricing, and customer data.

Stronger Alumni & Community Activation

Activate alumni networks, ambassadors, and supporters to drive attendance and participation.

No Cost to Schools to Participate

HBCU GameTrip is a complimentary platform offered in partnership with HBCUs.

Platform Capabilities

Event Ticketing

Sell tickets directly to fans
Seating charts for premium seat options
Affiliate ticket sales for alumni, ambassadors, and fan networks
Event categorization and discovery tools

Travel & Hospitality Integration

Integrated hotel and travel booking tied to each event
HBCUs earn commissions on fan travel
Direct connection to travel providers
Destination-based revenue tied to attendance

Culture & Destination Discovery

Curated restaurants, nightlife, and cultural experiences
Cultural tags including Black-Owned and HBCU-connected places
Local discovery centered around each event destination

Fan Experience Features

Mobile and PDF ticket delivery
Apple Wallet and Google Wallet support
Ticket-hold countdown during checkout
Event itinerary planning tools
Future AI-powered trip recommendations and travel matching

Operations & Infrastructure

Stripe Connect payments direct to schools
Onsite POS ticket sales
Mobile ticket scanning and gate entry
Real-time event dashboards and reporting

Data & Insights Engine

Ticket purchasing behavior and sales trends
Travel booking patterns connected to events
Fan engagement and attendance insights
Ticket and travel revenue performance

View A Demo

Discover how HBCU GameTrip can support your school.

Demo